5 AI Tools that Enhance Both Event Experience & Execution

Behind every magical brand experience is a swarm of invisible logistics, creative tweaks, and follow-up moves. Plugging in AI lightens the load and powers the experience

AI isn’t just for chatbots and content (definitely not this content 😉)- it is powering smarter logistical operations and real time personal engagement that can elevate every moment of your event.

We’ve narrowed it down to the top 5 AI tools decked out for deployment, activation, and post-event value.

1. Runway

• What it does: AI-generated video content and real-time visuals

• Why it matters: Create moving screens, personalized content drops, or instant post-event highlight reels at scale

• Ideal for: LED/Projection activations, visual storytelling

2. Bizzabo Klik SmartBadge

• What it does: Tracks real-time attendee movement and engagement with smart badges and uses AI to optimize layout

• Why it matters: Understand and act on guest movement and behavior to better engage and connect within the experience

• Ideal for: Conferences, brand tours, zone-based activations, real time strategy

3. Mutiny

• What it does: Personalized landing pages & follow-ups based on in-person behavior

• Why it matters: Capture their interaction in the moment and translate it into custom digital journeys after the event

• Ideal for: Post-event nurture, personalized offers, segmented campaigns

4. BoomPop

• What it does: Uses AI to instantly generate full event plans including venue option, budgeting, timelines, and vendor suggestions - all tailored to your goals and audience

• Why it matters: Eliminates hours of planning and coordinating by giving your team an instant roadmap

  Ideal for: Corporate offsites, team events, experiential campaigns, activations

5. Qualtrics XM + AI

• What is does: Event feedback analysis powered by sentiment and behavioral AI

• Why it matters: Turns attendee comments into actionable insights for real ROI

• Ideal for: At-event polls, post-event insights, strategy refinement

🧩 How These Tools Fit Together

🧠 The Bottom Line

Think of AI not as a gimmick, but as a tool to:

• Surprise and delight attendees

• Empower your team

• Scale experiences beyond a single moment

• Drive measurable results

These tools for video, logistics, personalization, and insight can elevate every stage of your activations, making your next event smarter, smoother, and more memorable.